Part of the LJ Group, Georgia Bridal celebrates kind hearts, gentle minds and creative souls. Timeless, clean lines are the basis on which its collections have been built. We were briefed to design and build a new website for the bridal brand, looking to communicate more of its features and create a place where both brides and retailers would learn about Georgia and her story. Built within WordPress, this website lets the images do the talking, with subtle design elements and movement in the site to make browsing effortless. A retailer login element to the website means all assets and information are downloadable from a password protected collection library. The Georgia website functions perfectly on desktop, mobile and tablet.